5 Reasons to Start a Taco Business

Are you searching for a list of reasons to start a taco business?

At Del Taco, we know there are many different reasons our franchisees decide to start a taco business.

In this article, we’ll take a look at five reasons to start a taco business and why they should be considered.

1) The Taco Business Industry

Tacos are one of the most popular food items in the world. They have mass appeal with diverse groups of people and are a great choice when you need to feed a crowd.

According to IBISWorld, the market size of the Mexican Restaurant Industry in the United States is expected to have an annual revenue of $80.3B in 2023.

When you open a taco franchise, you’re tapping into a market with built-in demand that has potential to grow due to its popularity across the world.

2) Offer More Than Just Tacos

Another reason taco franchises are gaining popularity is the ability to offer much more than a simple taco at your restaurant.

At Del Taco, our menu spans a full complement of dayparts, from breakfast to dinner to late night and everything in-between.

Our hardshell taco was voted the Best Fast-Food Taco by Thrillist. However, our guests have a ton of great menu options to choose from like our:

• Epic Burritos
• Quesadillas & Nachos
• Burgers & Fries
• Crispy Chicken Strips
• Breakfast Burritos & Wraps
• Crunchtada Tostadas
• Taco Salads
• Vegetarian Options
• Creamy Shakes
• Mini Cinnamon Churros

Plus, our Value Menu offers a wide variety of items at an unbeatable price point, and is known as one of the last great value menus in the QSR industry.

Being able to offer your customers more than just tacos will ensure there’s something for everyone on your menu – even if they aren’t a taco fan.

3) Drive-Thru Convenience

Today’s modern consumer has an expectation of accessibility, speed of service, and brand transparency from the restaurants they do business with.

Offering a drive-thru allows customers to place their order, pay at the window, and receive their food without having to leave their vehicle.

At Del Taco, our Fresh Flex Store Design is built around providing the ultimate in convenience for our guests and operators.

The sleek design has plenty of curb appeal to attract visitors. Plus, we added a double drive-thru with dedicated lanes for mobile orders and delivery pickups.

4) Mobile Ordering Apps

Pairing your taco business with a mobile ordering app streamlines the food delivery experience for your customers.

For example, the Del Taco App gives customers an easier ordering experience by allowing them to customize their order from their phone.

Customers can skip the line by ordering ahead on the app with options to receive their food via drive-thru, take-out, dine-in, or delivery.

Plus, loyal fans can earn Del Yeah! Rewards on purchases made in-store and online to redeem items on our robust rewards menu.

5) Built-In Support Network

One of the greatest benefits to franchising is the in-depth training and support you’ll receive before and after your store opens.

Del Taco offers a comprehensive training program along with on-going training and support from our Restaurant Support Center.

Through a combination of computer-based and on-the-job training, you or your market operator will receive training on topics like:

• Management Training
• Food Safety
• Marketing & Advertising
• Point-of-Sale System
• Policies, Procedures, and Safety

By the time your training is complete, you should feel confident about operating your new Del Taco restaurant.

Check Out These Additional Resources

We hope this article gave you a better understanding of the many reasons to start a taco business.

At Del Taco, we work with our franchisees every step of the way to get their restaurants up and running.

Here are some additional online resources you may like to check out:

• 15 Best Taco Franchises to Own From This Year
• Does Del Taco Offer Non-Traditional Franchising?
• Reasons to Invest in a Del Taco Franchise

If you have any questions, please contact our franchise sales and support team.