Are you interested in learning a few of the most popular reasons to invest in a fast-food franchise?
At Del Taco, we’ve noticed there are many different reasons our franchisees decide to invest in a fast-food business.
In this article, we’ll go over five of the most common reasons to invest in a fast-food franchise along with why they should be considered.
1) Fast-Food Industry
Fast-food or quick-service restaurants (QSRs) represent one of the most well-established industries in the world. Especially in the United States.
According to IBIS World, the Fast-Food Industry in the US has a market size of $387.5B with an expected growth rate of 1.5% in 2023.
Opening a food shop franchise allows you to tap into a market with built-in demand that is expected to continue growing.
2) Proven Business Model
Investing in a fast-food franchise gives you access to a proven business model along with the resources necessary to establish, manage, and grow your business.
At Del Taco, all our franchisees and their designated market operators receive initial and ongoing training from our seasoned operations support team.
Our franchise partners enjoy the benefits of customized marketing plans designed to support successful restaurant openings and maintain brand awareness.
Plus, you’ll have a dedicated field marketing manager who works alongside franchisees on a regular basis to coordinate and execute local marketing initiatives.
3) Drive-Thru Convenience
In today’s fast-paced world, access to quick and affordable food makes life easier and helps people on-the-go maintain their busy schedules.
Drive-thru lanes allow customers to place their order, pay at the window, and receive their food without having to leave their vehicle.
At Del Taco, our Fresh Flex Store Design is built around providing the ultimate in convenience for our guests and operators.
The sleek design has plenty of curb appeal to attract visitors. Plus, we added a double drive-thru with dedicated lanes for mobile orders and delivery pickups.
4) Mobile Ordering Apps
Pairing your fast-food business with a convenient mobile ordering app streamlines the food delivery experience for your customers.
For example, the Del Taco App gives customers an easier ordering experience by allowing them to customize their order from their phone.
Customers can skip the line by ordering ahead on the app with options to receive their food via drive-thru, take-out, dine-in, or delivery.
Plus, loyal fans can earn Del Yeah! Rewards on purchases made in-store and online to redeem items on our robust rewards menu.
5) Economies of Scale
Fast-food franchisees enjoy many economies of scale while owning and operating their locations – especially with Del Taco.
For example, you may have lower distribution, infrastructure, and administrative costs as you scale your franchising business to new markets.
Also, your ability to negotiate preferred pricing with suppliers will improve due to higher order volumes. This might be able to help you deal with supply chain issues, too.
Check Out These Additional Resources
We hope this article gave you a better understanding of the many reasons to invest in a fast-food franchise.
At Del Taco, we work with our franchisees every step of the way to get their restaurants up and running.
Here are some additional online resources you may like to check out:
- How Much Does a Del Taco Franchise Cost?
- 15 Best Taco Franchises to Own From This Year
- Which Taco Franchise Makes the Most Money?
If you have any questions, please contact our franchise sales and support team.